Category: Marketing

Advertisers aren’t just competing for their audience’s money, they’re also competing for their attention. At SMX Create, Rebecca Debono and Julia Thiel discussed how they create eye-catching ads that can help brands secure both.

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Google looks to be testing a new announcement section at the top of the Search Console interace.

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Google had a busy year of search algorithm updates in 2021, but some might question the timing of many of those updates during an already super stressful year.

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Despite facing a still-raging pandemic and a slew of updates, SEOs rose to the challenge. Here’s our recap of the year’s most important SEO stories and news.

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This issue started yesterday afternoon and only impacts users on the desktop version of Gmail.

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From the deprecation of broad match modified keywords to FLoC to RSAs becoming the default, PPC professionals dealt with a lot of change in 2021.

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In Part 5 of our Messy SEO series, we look at the results from Google’s title tag changes and other SERP issues affecting MarTech.

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Rob Wilk, vice president at Microsoft Advertising, will step up to lead the platform.

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After announcing a partnership with Shopify back in October, now Bing’s search results are live with deeper integrations.

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This bug impacted Google Ads conversions that use non-First/Last Click attribution models, such as Data Driven Attribution.

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